Video recreation developer Psyonix has appointed IMG because the special worldwide Rocket League Credits licensing representative for its “Rocket League” video game franchise.
The multi-yr partnership will see IMG bring “Rocket League” consumer merchandise to marketplace thru selective brand partnerships and collaborations. Categories being centered will to begin with include apparel, toys, collectibles, accessories and logo collaborations.
“During a time of great esports enterprise growth, ‘Rocket League’ is one of the maximum famous video games in the world,” says Matthew Primack, senior vice president, licensing, IMG. “’Rocket League’s’ combination of cars, adrenaline-fueled gameplay, opposition, tune and customization offers us the best scope to build a innovative and amusing licensing application that fanatics will love. We are searching ahead to tapping into new territories and expanding the game’s international footprint through consumer products and collaborations.”
IMG’s representation statement coincides with the sport’s 5th anniversary this month. “Rocket League” has previously partnered with the United Soccer League for a month-long Buy Rocket League Credits esports match.